Category Archives: Marketing
A Testimonial For DM Design
Faced with the toughest economic environment for decades, there is really only one thing that a business can do. Rebrand. Or at least commission a new logo. That sounds a bit silly, I know, but a new logo can be … Continue reading
Filed under Marketing
What Is Documentary Photography?
The biggest challenge that I have is convincing people that documentary photography can be used across a broad range of disciplines. People like to be able to pigeonhole photographers, but for some reason there isn’t a “Documentary Photographer” category. There … Continue reading
Never Not Work Again – The Infinity Realization
Sitting in the gargantuan departure area at Schiphol Amsterdam Airport with time to kill, I reflected on my trip to Holland. There were good bits. And there were not so good bits. Thing is, you can learn from both in … Continue reading
Filed under Business, Marketing, Motherland, Professional Photography
Irish Blog Awards Shortlist – A Thank You To Our Anonymous Benefactor
Anne nominated this blog for the Irish Blog Awards this year. She does the business’ online marketing and sees the awards as valuable way to connect with an audience of writers. Thing is, she nominated the blog In the Business … Continue reading
Drilling Down To The Essence
I have a very small public profile. I don’t have a flash car to make up for it, but I am starting to receive invitations to speak at events. I’m presenting twice in the coming week. This coming Monday, Peter … Continue reading
Catching Up
My life is a whirlwind at the moment. It’s wonderful to be busy, even if I am running a week behind on my post-production schedule. I hate that. A big week of catch up ahead. In between stints in front … Continue reading
Filed under Marketing, Podcast, Post-Production
Airport Exhibition
Last Monday I went to the launch of the National Photographic Exhibition. Last year 500,000 people saw the photographs. A similar number is expected again in 2010. That’s great. Five of my photographs are included in the exhibit. One of … Continue reading
Filed under Marketing
Free Photography Doesn’t Pay
Everyone knows that photographers and their families get all the nourishment they need from the air they breathe. They do not need to eat or drink like other people. Nor do they have to make mortgage payments. Banks generally give … Continue reading
Filed under Business, Food, Marketing, Photographs, Photography
I have a Facebook page. Who doesn’t? Mine is specifically geared towards my wedding clients, and is designed to encourage interaction between couples and the business. Thing is, I don’t get on with Facebook at all. Having moved from PC … Continue reading
